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BUSINESS SITUATION: L by Lycra is a rapidly growing brand of shapewear, launching four collections—three in shapewear and one in hosiery, in only 11 months. The “L” collection is a product of the Lycra fiber brand, which has been the leading brand in close-to-the-body apparel applications for over 50 years. As part of the collection’s

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Fashion retailer Charles & Keith hires Ivie Asia to produce fashion publications and shopping bags. Fashion (still) loves print Fashion brands rely heavily on magazines, catalogues, and hybrid publications, called magalogs, to communicate each season’s hottest fashions. Sure, blogs and social media matter too, but there’s nothing quite as satisfying as flipping through page after

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KFC recently partnered with Ivie Asia to produce innovative packaging for their newly-launched premium coffee product. To combat declining market share lost to upscale coffee providers, KFC decided to develop a new freshly ground coffee product for select China locations. KFC installed easy-to-operate coffee machines and sourced 100% pure Arabica beans to bring their coffee

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Many different types of shopping bags exist today—in our ever-evolving, changing world, the needs of the consumer dictate which variety of bag is the most convenient, quick and affordable. The most popular bags are the plastic and paper variety. Plastic bags are made of non-renewable resources, with the main ingredients used to make up the

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