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Visual Identity Systems

Coca-Cola, one of the world’s largest brands, engaged China Printing Solutions and Ivie Asia as a one-stop solution for creative, layout and printing of Coke China’s visual identity system. Coca-Cola’s iconic “Coca-Cola Red” is not a PMS colour, so precise colour matching was needed to ensure brand quality. The VIS included master colour chips to be used by all Coke resources throughout China. The upscale, premium branding materials included colour chips and die cut pages reflective of each category heading.

Retail Shopping Bags

Charles & Keith, an international fashion retailer, needed to create several quality products at competitive prices, including their in-store “look books” (fashion catalogues) and shopping bags. China Printing Solutions was the perfect fit because we could produce not only incredibly high-quality bags that aligned with the overall brand, but also mass produce large volume runs in a short timeframe at highly competitive costs. CPS provides precise colour matching and consistency for quarterly print runs and manages storage and warehousing in order to dispatch orders to Charles & Keith’s 300 stores worldwide.

Marketing Kits

CPH Group – Australia’s leading supplier of products to the signage, wide format digital print and display industries – leveraged the abilities of China Printing Solutions to manage their complex annual catalogue kit, marketing materials and promotional items. The collective materials were packaged into a corrugated fold-over box for individual mailing to each of their clients. CPS served as the single point of contact for the production of all items included within the kit.


Sam’s Club, one of the world’s largest wholesalers, and Sophie Guidolin, a famous Australian nutritionist and personal trainer, both partnered with China Printing Solutions to produce high quality cookbooks. CPS sources all types of cookbooks including hardcover, softcover and spiral bound. Utilizing high quality colour management and saturated colour printing helped bring the food imagery to life, therefore creating mouthwatering pages that help drive the readers to action.

Wine and Beer Carriers

China Printing Solutions sources lightweight yet sturdy wine or beer carriers designed to hold four or six bottles at low unit costs. Artwork is fully customizable to fit grocer or wine merchant’s brand and promotional campaigns. The carriers are perfect for spreading seasonally branded messages like “Happy Holidays!” or for leveraging bulk sales such as “Buy Five, Get One Free” or “Buy Six, Get 10% Off” promotions. The durably designed structures can be reused many times.

Children’s Books

China Printing Solutions was called upon for its unsurpassed attention to detail when first-time publisher, William Reimer needed thousands of children’s books printed. CPS was able to provide Reimer with multiple samples to show binding and stock options—everything from perfect bind or section sewing to matte or gloss paper. CPS provided comprehensive client advising and guidance since the nature of this project was unfamiliar to the client. The outcome was a successful print run of 2,500 hardcover books consisting of 40 print pages, plus the cover.

Manufacturing Marketing

CAPS, an Australian industrial equipment company, is the perfect example of how China Printing Solutions uses local knowledge and international expertise. CPS was able to source smaller-run prints such as certain flyers, brochures and stickers for machinery in Australia through our local Australia office. Then, larger-run brochures and obscure projects such as metal tags and stubby holders were produced in China. Clients find peace of mind in the fact that CPS can resolve any offshore or onshore marketing needs with customer satisfaction guaranteed.

Retail Marketing Materials

China Printing Solutions is well versed in a full line of marketing materials: catalogues, brochures, flyers, posters, notepads, calendars, etc. That is why CPS continues to be the first choice for Australian furniture retailer, 1825 Interiors. 1825 has four store locations throughout Australia, and China Printing Solutions has been able to consistently provide accurate colour matching with many materials, ensuring uniformity in all of their locations. The furniture retailer continues to rely on CPS for low cost, competitive solutions for many items in small or medium quantities.

Bus Service Stickers

Interline Bus Services turned to China Printing Solutions to internationally source highly reflective outdoor bus stop marketing stickers after the company discovered just how expensive producing the materials in Australia would be. Interline was not experienced in offshore purchasing, but that is what sets CPS apart from the competition. CPS has a local representative in Australia to overcome language barriers and make communicating stress-free. CPS offers clients peace of mind and confidence that a job will be done to their needs. CPS is currently producing high quantities of bus schedules for more than a dozen Interline Bus Services stops.

Custom Slipcases

Red Balloon, Australia’s premier experience gift retailer, hired China Printing Solutions to develop a low-cost, high-quality custom slipcase for their gift vouchers. Red Balloon does not offer physical gifts, but rather experiences—parasailing, hot air ballooning and race car driving for example—therefore, the slipcases needed to communicate the premium nature of the gift to its recipient. This type of project requires precise control of artwork positioning and strict tolerance control of die cut positioning. Each unit was completely covered using spot UV printing and finished with a special high gloss to add sophistication.

Short Run Publications

Australia’s New Frontier Publishing enlisted the experts at China Printing Solutions when they needed to produce small volume, short run children’s publications. CPS was able to provide comprehensive solutions for multiple binding and finishing options on the books. The accuracy, precision and ability to satisfy any budget—large or small—made CPS the perfect choice for New Frontier Publishing’s printing needs.

Softcover Books

When renowned career coach Lloyd White needed to produce the fifth generation of his wildly popular book—already selling 35,000 copies in Australia—he contacted China Printing Solutions. White runs his own business, and he was unfortunately let down by his last two production runs in China. His supplier promised his goods to be delivered, unloaded and packed at his destination, but did not fulfill the commitment, and then expected an upcharge to have it completed. Luckily, White contacted CPS, as we were able to provide a local representative he could work with directly with a promise of a complete delivery. China Printing Solutions prides itself on fulfilling promises and remaining transparent.

Presentation Packages

China Printing Solutions provided Heritage Hardware—a furniture and kitchen appliance provider and distributor in Australia and New Zealand—a full line of marketing materials as well as all presentation packages to help promote their brand. CPS is involved in the entire research and development process of presentation packages from structure design to material selection. Heritage’s presentation included intricate packages, various sized boxes, paper binder panels, foam-lined books, catalogues and more. Their hardcover main catalogues included mailbox windows and special round category cutouts inside, with precise die cut and trim alignment for each category. China Printing Solutions specializes in producing a combination of materials with consistency in colour and quality such as primary brand catalogues augmented with category brochures specialized for clients and their markets.


Industrial Tool is a traditional industrial tools provider and distributor in Australia who uses China Printing Solutions for a variety of marketing materials. CPS has been able to offer a customization for small and medium jobs, with a good balance of quality and cost. CPS prints and collates catalogues and binders, ensuring consistent colour control for multiple products, pre-drilling holes for easy insertion and performing punch and collation.